AI with a purpose
Identify useful applications, turn them into working products, and connect AI to the systems and processes a business already relies on.
Entrepreneur & tech expert
Pablo
Heimplatz.
I turn complex technology into useful products and clear decisions. As CEO & Co-Founder of they consulting, I work where technology, entrepreneurship, and business meet.
Hamburg, Germany Curious by nature
A little context
From understanding
to building.
My background brings together a master’s in Computer Science and years of working as a self-employed photographer. I have also worked as a cloud architect on complex technology landscapes in large organisations, connecting technical detail with the people and business decisions behind it.
Today, much of my work is about making AI useful: finding where it creates value, building products around it, and integrating them into existing systems. Together with our team at they, I also work across cloud, software, and data, from the first idea through implementation and long-term operation.
Our work spans established SMEs and international enterprises, alongside products of our own. I care about clear communication, pragmatic decisions, and giving people the context they need to do good work.
Where I focus
Connecting the dots.
Cloud, software & data
Bring architectural depth to complex IT landscapes, from the software and data foundations to the way a solution runs in practice.
Ideas into products
Connect technical possibilities with business needs. Shape a direction, build the solution, and carry it through to everyday use.
People & shared understanding
Make technical decisions understandable across disciplines. At they, I also look after people matters and the wellbeing of our team.
Beyond work
An open mind.
A love of the outdoors.
A Nordlicht at heart.
I love the coast and its rough weather. I enjoy being out in nature and surrounded by animals. Northern Germany feels like home.
Always curious.
I like learning new things and need a steady stream of fresh input: new ideas, different perspectives, and something I have not tried before.
Often with a camera.
Photography has been part of my life for years, from documenting weddings to shooting on film. I still enjoy the slower, deliberate process of analog photography.
Let’s get in touch.
A technology challenge, a product idea, or a shared interest? I’d love to hear about it. If you’re in Hamburg, let’s meet for a coffee.